Project Aim
As part of the global BCorp community, Devin's top priority is to have a positive impact on the world by using the power of business to solve social and environmental problems and to inspire people to become part of the sustainable transformation of the future. Because only together we have the power to change things so that people can reconnect with nature.
We know that Biodiversity is vital for the future and existence of our planet. It is important that everyone – businesses, institutions, NGOs and society - work together to restore biodiversity and thus ensure a better future for our children, while committing to educating younger generations and building environmental values from early age.
Project Target Group
The protection, sustainable management and restoration of biodiversity and natural ecosystems not only supports environmental and climate protection, but also economic security. We invest in nature restoration to achieve a positive impact on biodiversity. By maintaining and restoring biodiversity in the Rhodopes, "Devin" guarantees water quality and secures the future: keeping employment levels in the region and contributing to its economic development.
Project Duration
For 30 years we have been connecting people and nature for a healthier life today and tomorrow. Our duty to Earth and future generations motivates us to return the gesture of nature, which generously gives us its water. In our jubilee year, we launched new projects and ideas that express our strong relationship with natural resources and the region we work. We have set goals: by 2025 we will systematically invest in nature restoration projects, and from 2025 to 2030 we will double our efforts.
Project Activities
their products
In addition to activities related to practical protection of biodiversity, natural ecosystems and waters, in October, in the town of Devin, we organized round table on the topic "Biodiversity - a strategic goal for survival and a sustainable future" with the aim to unite the various stakeholders and raise the conversation about the importance of combating biodiversity loss.
3 discussion panels discussed the challenges, opportunities and future development of biodiversity both locally and globally. Participants:
• Belgian Ambassador
• Chairman of the municipal council of town of Devin
• CEO of WWF Bulgaria
• CEO of Bulgarian Biodiversity Foundation
• Bulgarian movement "Blue Flag",
• representatives of BeeOdiversity and Arcadis
• experts in the management of protected areas
• CEO of Bulgarian Soft Drinks Association
• representatives of the business and educational institutions
• CEOs of Spadel and Devin
• representatives of media
The event attended 15 journalists from leading media, and the news received 35 press clippings in print and online editions of national and regional media, and was also covered by Nova TV reaching more than 700 thousand people
Project Results
Devin town and the beautiful Rhodope nature are our main focus, that's why we support local authorities in nature conservation, infrastructure improvement, health care development, education, culture and sports. The 3-year program for forestation of 10,000 decares of forests in the Sechemska zone which we develop together with the forestry and the project with beehives at the source, with which we monitor pesticides, heavy metals, bees’ health, plant biodiversity and the condition of the environment, are just 2 examples of long-term projects through which we systematically support biodiversity in the region. The efforts we make to protect water were recognized according to the strictest standard for responsible management of water resources in the world - Alliance for Water Stewardship.