Bella Donates 4.5 Tons of Food to the Needy People in Misiya and Byala Slatina

Bella food holding donates 4.5 tons of food to the needy people in the towns of Misiya and Byala Slatina that suffered from the recent deluge. Deliveries will be conducted regularly and include food essentials.

The company help will reach all 2,000 needy families and the volunteers who help people in Misiya and Byala Slatina. Food will be delivered to a dining organised by the crisis staff and to the partner organisations of the Bulgarian Food Bank that prepare and deliver packages to help households in need.

Traditionally Bella donates food to help the people in need in the country primarily through the network of the Bulgarian Food Bank (Bella is among its founders). The company is a major food donor to the people in need  in Varna , Dobrich and the village of Biser (devastated by a flood in 2012).

‘We empathise with the pain of those who suffered from the floods in the country. We are thankful to our partners from the Bulgarian Food Bank who ensure the traceability and safety of the donated food from us to the people in need’, Bella CEO  Elsa Markova says.

‘The support of our company after the floods in the country is part of Bella’s long-term charity programme, aimed at supporting people in need in Bulgaria”, Miltos Triantafillou, Bella Bulgaria’s . Chief Operating Officer says. He confirmed the company's commitment to being an active corporate donor.