1/3 of edible food is wasted. Foodobox tackles this problem by creating a marketplace platform that connects restaurants, cafes, grocery stores, retailers and bakeries with customers who can purchase surplus food at discounted prices, starting from 40% off, preventing perfectly good food from ending up in landfills. Through a user-friendly app, Foodobox offers a win-win-win solution: businesses reduce waste and boost revenue by selling surplus food, consumers enjoy delicious meals at affordable prices, while the planet benefits from better utilization of resources and reduced CO2 emissions.

The project is directed outside the company. As a marketplace platform, Foodobox works directly with b2b customers - these are the partner establishments that sell food, but also with b2c customers - these are the end users who save it from being thrown away. Currently, the company has concluded partnerships with over 500 food outlets in the 3 largest Bulgarian cities, as well as in Bucharest. End users are almost 100,000. Communication is mostly online in social networks.

The main mission of the company is to fight food waste. For the period in which the mobile application functions - from the beginning of 2022 until today, more than 30 tons of food have been saved from disposal, which equates to about 75 tons less CO2 emissions.

The company has organized a 'Zero food waste' festival in 2022, as well as 4 national educational events under the title 'The food you wouldn't throw away', each attended by around 100 people and featuring a lecture and cooking of zero-waste recipes . The educational lectures, which are carried out in partnership with Kaufland Bulgaria, foresee reaching 4,000 children between the 1st and 7th grades in the 2023/2024 school year. year. In 2022/2023 academic year in partnership on this project is with Agro TV and the lectures reach 1000 children in Sofia. Jane Dimitrova, co-founder of the platform, is a lecturer, speaker and mentor at various events such as corporate trainings, hackathons, entrepreneurship competitions and more. Starting from 2024, she has been promoted as a professor at UNSS for Business and Entrepreneurship students.

For us, our most valuable achievements are the positive recommendations from existing customers to new potential customers. We often receive messages on social networks in which users write to us that they were able to avoid throwing food at home by applying the zero-waste recipe that we published. In 2022, it was extremely difficult and time-consuming to include new partners in our network, because the company was new and not well known. But due to continuous efforts, today our network is increasing ten times faster than the start, due to the recommendations of current partners to new ones. The interest of the large supermarket chains, which 2 years ago did not want to partner with us, is also increasing, and we are now at the final stage of the negotiations.